COOKIE POLICY
This cookie policy (“Cookie Policy”) describes how Carsmart Limited
(“Carsmart”, “we” or “us”) treats the information we collect when you access and use
the Carsmart website (“Website”). Please read this Cookie Policy carefully before
using the Website.
1. WHAT IS A COOKIE?
A cookie is a small file, consisting of a string of information of letters
and numbers, downloaded on to a device when a person accesses certain websites.
Cookies are then sent back to originating website on each subsequent visit. Cookies
are useful because they allow a website to recognise a person's device.
Carsmart uses cookies to identify and track your usage of the Website, and your
Website access preferences. Any person who does not wish to have cookies placed on
their computer should set their browsers to refuse cookies before using the Website,
keeping in mind that certain features of the Website may not function properly
without the help of cookies.
2. HOW CAN A USER
DISABLE OR BLOCK COOKIES?
You can also restrict or block cookies, which are set during your use of
the Website by changing your browser's settings. Some features of the Website may
not work if you completely disable cookies, but many types of cookies may be blocked
without having an impact on the Website's usability. We advise you to check the
information in your browser's help section for specific instructions on how to
manage cookies.
For general information about cookies, see http://www.allaboutcookies.org/. Please note that this
link is provided as a convenience and for informational purposes only and does not
constitute an approval of any information or opinion by Carsmart. We bear no
responsibility of the accuracy, legality or content of the external site or for that
of subsequent links. Please contact the external site for answers or questions
regarding its content.
3. WHAT TYPE OF DATA IS
COLLECTED?
We collect information that does not qualify as personal data under
applicable data protection legislation (“Personal Data”). The information collected
is of the sort that web browsers and servers typically make available, such as the
operating system, the browser type, language preference, referring site, and the
date and time of each request to the Website.
Carsmart’s purpose in
collecting such information is to better understand how a person uses the Website.
We may also collect information like Internet Protocol (IP) addresses that may
qualify as Personal Data because it relates to an identified or identifiable person.
Carsmart, however, does not use such information to identify any particular person
and does not disclose such information pursuant to this Cookie Policy.
Such
information may be collected with the help of analytics tools. These technologies
can tell us things like how a person arrived on the Website, if this person has
visited the Website before, how long a person stays on the Website, and which pages
this person visits.
Any use and/or collection of Personal Data is governed
by our Privacy Policy, available smarthub.trycarsmart.com/privacypolicy.
4. WHY AND HOW ARE COOKIES USED BY US?
There are broadly four reasons why a cookie might be stored on your device
when visiting the Website:
- cookies that make the Website work properly for you and enable you to browse the Website securely;
- cookies that collect data about your use of the Website which is used to help Carsmart to improve online products and/or services;
- cookies that remember your preferences and make the Website easier for you to use; and
- cookies that are placed by third party services we make use of to enhance the information we presents online. Carsmart has no control over these third party cookies.
These cookies are placed on your device either by us or by the third
parties whose services we use as part of the Website.
Some cookies are
retained in your browser for only as long as you visit the Website, while others
persist for a longer specified or unspecified period.
5. HOW LONG WILL COOKIES STAY ON MY DEVICE?
The length of time a cookie will stay on your computer or mobile device
depends on whether it is a “persistent” or “session” cookie. Session cookies will
only stay on your device until you stop browsing. Persistent cookies stay on your
computer or mobile device until they expire or are deleted.
6. WHAT TYPES OF COOKIES ARE USED BY US?
We use several types of cookies. Some are essential, while others you can
disable or block. Disabling or blocking some cookies may affect the functionality of
the online products and/or services, and of the Website.
The below
explanations should help you to make informed choices about the information you
provide to us and any third parties when you visit the Website.
Strictly necessary
cookies
These are cookies that are required for the operation of
our Website. They include, for example, cookies that help ensure the content of the
pages you request load quickly. We want you to understand these essential cookies,
and why we use them, but your consent is not required for us to use them on our
Website as we use these cookies only to provide you with services that you have
requested.
We use the following strictly necessary cookies:
| Cookie Name | Cookie Purpose | More Information (session or persistent) |
|---|---|---|
| cookie acceptance | Used to confirm someone has accepted the sites cookie popup. | Persistent (6 months). |
Analytical/performance
cookies
These are cookies that collect information about how visitors use our
Website which allow us to recognise and count the number of visitors and to see
where our visitors have come from and how visitors move around our Website when they
are using it.
We use the following analytical / performance cookies:
| Cookie Name | Cookie Purpose | More Information (session or persistent) |
|---|---|---|
| Google Analytics | These cookies are used to collect information about how visitors use our Website. The cookies collect information; including the number of visitors to the website, where visitors have come to the website from and the pages they visit. | Third party cookies. Persistent. Please see Google's privacy policy for more details. |
| _ga | This cookie name is associated with Google Universal Analytics. This cookie is used to distinguish unique users. |
Third party. Persistent, 2 years. |
| _dc_gtm_UA-49117704-3 | This cookie is associated with sites using Google Tag Manager to load other scripts and code into a page. |
Third party. Persistent, 24 hours. |
| _gali | Used to distinguish users |
Third party. Persistent, 24 hours. |
| _gat_UA-49117704-3 | This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to. |
Third party. Persistent, 24 hours. |
| _gid | This cookie is associated with Google Analytics. It stores and updates a unique value for each page visited. |
Third party. Persistent, 24 hours. |
Functionality
cookies
These are cookies that are used to recognise you when you return to our
Website. The aim of these cookies is to provide you with a more personal experience
so that you do not have to reset your preferences each time you visit our Website.
We use the following functionality cookies:
| Cookie Name | Cookie Purpose | More Information (session or persistent) |
|---|---|---|
| VisitId | Tracks an individual’s visit as part of the web tracking. We use it to analyse users’ visits across the Website to inform the design of the site and to help us tailor the website and digital communications to improve the users’ experience. | First party. Session. |
Targeting
cookies / third party cookies
Marketing cookies are used to track visitors across websites. The intention
is to display ads that are relevant and engaging for the individual user and thereby
more valuable for publishers and third party advertisers. We work with third parties
and make use of third party cookies to make advertising messaging more relevant to
you both on and off this website.
You can also block or remove these
cookies yourself by altering the settings of your browser. Blocking these cookies is
unlikely to impact on your experience of the Website.
7. COOKIE POLICY CHANGES
The length of time a cookie will stay on your computer or mobile device
depends on whether it is a “persistent” or “session” cookie. Session cookies will
only stay on your device until you stop browsing. Persistent cookies stay on your
computer or mobile device until they expire or are deleted.
8. CONTACT
For any questions about this Cookie Policy, please contact us at
legal@trycarsmart.com.